Topic: Search Engine Advice
Improving A Real Estate Website On Search Engines 3 of 5.
Header Tags
"A heading element briefly describes the topic of the section it introduces. Heading information may be used by user agents, for example, to construct a table of contents for a document automatically.
There are six levels of headings in HTML with H1 as the most important and H6 as the least. Visual browsers usually render more important headings in larger fonts than less important ones."
Definition provided by w3.org
examples:
Tip 3a: Target your audience. If you are focused on real estate in a specific area don’t waste your time trying to promote your website for a general phrase such as “real estate”. The online arena is highly competitive for real estate, to give your self a fighting chance at getting your time energy and maybe cost back out of these efforts is to focus on your niche market.
Improving A Real Estate Website On Search Engines 2 of 5.
Title Tags
Search Engines place a lot of importance on Titles. In the previous example the Title shows up in Google´s search results.
Additionally Title Tags are one of the items search engines currently place a lot of value in for ranking a webpage.
Here is the html code Google is using from our home page:
Tip 2a: Every page of your website should have a unique Title Tag.
Tip 2b: Every Title Tag should include keywords that are important to the success of your company, such as “Hood River OR real estate” for a realtor in Hood River Oregon.
Improving A Real Estate Website On Search Engines.
part 1 of 5 Q: What are the top 5 things you need on your real estate website to organically improve your position on major search engines?
Fifth most important tip for improving a real estate website on search engines.
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Yahoo Webmaster Tools
Are you having trouble getting your website or blog to show up on Yahoo?
Would you like to see what information Yahoo has gathered on your website?
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Technorati Profile
Technorati.com is one of the most popular search engines for blogs. Technorati has setup a tool that allows bloggers to let people know a little bit of background information on who is responsible for the blog.
If you have a blog and you want to let the world know about the wonderful content that is on it Technorati is a great place to start. Learn more
Google News In Search Results
Google News in Google’s Organic search results is good news for AceEngine’s clients. Over the last couple of years we have consistently achieved some amazing results for our clients through online press releases (nearly every press release draws over 50,000 impressions in the first two weeks).
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Protecting Your IP Address
The problem with changing your IP address using software is simply the volume necessary to make it worth your while. Your ISP will have a number of IP blocks, and at the most simple level you can just type in “ipconfig - renew” into your windows box repeatedly until your ISP gives you a different dynamic IP address, then click, then do it again.
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What Are Hitbots?
Question
What exactly are Hitbots and why can’t search engines tell if its coming from an actual human or some sort of software?
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IP Address Problems
In a perfect world, name based virtual hosting would work fine and, in most cases, it gets the job done ok — not great, but ok. We’ve studied all the major search engines and each of them appear to be compliant with the HTTP1.1 protocol.
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