Internet Marketing Center http://marketing.aceengine.com AceEngine, Internet marketing strategy and web site promotion Mon, 17 Mar 2008 19:02:35 +0000 http://wordpress.org/?v=2.2.3 en Improving A Real Estate Website On Search Engines 3 of 5. http://marketing.aceengine.com/header-tags-70/ http://marketing.aceengine.com/header-tags-70/#comments Thu, 07 Feb 2008 18:15:15 +0000 admin http://marketing.aceengine.com/header-tags-70/ Header Tags
"A heading element briefly describes the topic of the section it introduces. Heading information may be used by user agents, for example, to construct a table of contents for a document automatically.
Header Tags
There are six levels of headings in HTML with H1 as the most important and H6 as the least. Visual browsers usually render more important headings in larger fonts than less important ones."
Definition provided by w3.org


examples:

<H1>Hood River real estate</H1>

<H2>Hood River realty</H2>

<H3>mountain view Hood River real estate</H3>


Tip 3a: Target your audience. If you are focused on real estate in a specific area don’t waste your time trying to promote your website for a general phrase such as “real estate”. The online arena is highly competitive for real estate, to give your self a fighting chance at getting your time energy and maybe cost back out of these efforts is to focus on your niche market.

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]]> http://marketing.aceengine.com/header-tags-70/feed/ Improving A Real Estate Website On Search Engines 2 of 5. http://marketing.aceengine.com/title-tag-68/ http://marketing.aceengine.com/title-tag-68/#comments Thu, 07 Feb 2008 17:59:13 +0000 admin http://marketing.aceengine.com/title-tag-68/ Internet Marketing, [...]]]> Title Tags

Search Engines place a lot of importance on Titles. In the previous example the Title shows up in Google´s search results.


Real Estate Websites On Search Engines
Additionally Title Tags are one of the items search engines currently place a lot of value in for ranking a webpage.

Here is the html code Google is using from our home page:

<TITLE>Internet Marketing, Online Marketing Strategy - AceEngine</TITLE>


Tip 2a: Every page of your website should have a unique Title Tag.

Tip 2b: Every Title Tag should include keywords that are important to the success of your company, such as “Hood River OR real estate” for a realtor in Hood River Oregon.

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]]> http://marketing.aceengine.com/title-tag-68/feed/ Improving A Real Estate Website On Search Engines. http://marketing.aceengine.com/improving-a-real-estate-website-on-search-engines-66/ http://marketing.aceengine.com/improving-a-real-estate-website-on-search-engines-66/#comments Tue, 25 Sep 2007 19:44:47 +0000 admin http://marketing.aceengine.com/improving-a-real-estate-website-on-search-engines-66/ part 1 of 5 Q: What are the top 5 things you need on your real estate website to organically improve your position on major search engines?


Fifth most important tip for improving a real estate website on search engines.


Improving A Real Estate Website On Search Engines (more…)

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]]> http://marketing.aceengine.com/improving-a-real-estate-website-on-search-engines-66/feed/ Yahoo Webmaster Tools http://marketing.aceengine.com/yahoo-webmaster-tools-64/ http://marketing.aceengine.com/yahoo-webmaster-tools-64/#comments Wed, 29 Aug 2007 22:21:01 +0000 admin http://marketing.aceengine.com/yahoo-webmaster-tools-64/ Are you having trouble getting your website or blog to show up on Yahoo?
Would you like to see what information Yahoo has gathered on your website?


Yahoo Webmaster Tools
(more…)

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]]> http://marketing.aceengine.com/yahoo-webmaster-tools-64/feed/ Unavailable After Meta Tag http://marketing.aceengine.com/unavailable_after_meta_tag-60/ http://marketing.aceengine.com/unavailable_after_meta_tag-60/#comments Mon, 27 Aug 2007 20:16:57 +0000 admin http://marketing.aceengine.com/unavailable_after_meta_tag-60/ Occasionally we get organizations that need to let the world know that they have something to offer for a short period of time. Shoobox Kennel in Alpine, CA. calls on us once in a while when they are under the gun to let the world know that they have a litter of puppies on the way. In the past we have promoted their new arrivals with pay per click marketing (more…)

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]]> http://marketing.aceengine.com/unavailable_after_meta_tag-60/feed/ Technorati Profile http://marketing.aceengine.com/technorati-profile-59/ http://marketing.aceengine.com/technorati-profile-59/#comments Fri, 20 Jul 2007 21:19:28 +0000 admin http://marketing.aceengine.com/technorati-profile-59/ Technorati.com is one of the most popular search engines for blogs. Technorati has setup a tool that allows bloggers to let people know a little bit of background information on who is responsible for the blog.

If you have a blog and you want to let the world know about the wonderful content that is on it Technorati is a great place to start. (more…)

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]]> http://marketing.aceengine.com/technorati-profile-59/feed/ Google News In Search Results http://marketing.aceengine.com/google-news-in-search-results-56/ http://marketing.aceengine.com/google-news-in-search-results-56/#comments Tue, 15 May 2007 19:17:05 +0000 admin http://marketing.aceengine.com/google-news-in-search-results-56/ Google News in Google’s Organic search results is good news for AceEngine’s clients. Over the last couple of years we have consistently achieved some amazing results for our clients through online press releases (nearly every press release draws over 50,000 impressions in the first two weeks).
news-search.gif
(more…)

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]]> http://marketing.aceengine.com/google-news-in-search-results-56/feed/ Are Linking Strategies Dead? http://marketing.aceengine.com/are-linking-strategies-dead-54/ http://marketing.aceengine.com/are-linking-strategies-dead-54/#comments Tue, 15 May 2007 18:35:51 +0000 admin http://marketing.aceengine.com/are-linking-strategies-dead-54/ For years we have known that Google places a lot of value on relevant high quality websites linking back to your website.


Google has been trying to determine the value of your website based upon your peers. Your peers are websites that have keyword phrases similar to your own. If Google has ranking one of your peers well and this peer links back to your website Google will see this and reward your website accordingly.dead Linking Strategies
(more…)

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]]> http://marketing.aceengine.com/are-linking-strategies-dead-54/feed/ Protecting Your IP Address http://marketing.aceengine.com/protecting-your-ip-address-40/ http://marketing.aceengine.com/protecting-your-ip-address-40/#comments Fri, 11 May 2007 22:02:36 +0000 admin http://marketing.aceengine.com/protecting-your-ip-address-40/ The problem with changing your IP address using software is simply the volume necessary to make it worth your while. Your ISP will have a number of IP blocks, and at the most simple level you can just type in “ipconfig - renew” into your windows box repeatedly until your ISP gives you a different dynamic IP address, then click, then do it again.
blacklist.gif
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]]> http://marketing.aceengine.com/protecting-your-ip-address-40/feed/ What Are Hitbots? http://marketing.aceengine.com/clickbots-hitbots-35/ http://marketing.aceengine.com/clickbots-hitbots-35/#comments Fri, 11 May 2007 20:50:04 +0000 admin http://marketing.aceengine.com/clickbots-hitbots-35/ Question
What exactly are Hitbots and why can’t search engines tell if its coming from an actual human or some sort of software?
clickfraud2.jpg
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